YOUR PERSONAL INVITATION

2026 Collection is coming soon!


ella iconic® is turning 10 in 2026 and with that, our 10th annual collection  is on the way! 


The flagship CEO of My Own Life ® planner has been an integral part of so many women's lives since 2016, and I can't wait to share with you all the latest designs and new arrivals. 

LAUNCHING 25 AUGUST 2025 / 10AM (BST)


Join the waitlist to enjoy early access, and be in with a chance to win 2026 CEO of My Own Life® planner of your choice.

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Your are now on the 2026 Collection waitlist!


Thank you for joining, you will now have early access to preview the entire 2026 Collection ahead of the launch, to browse and choose your new favourite 2026 CEO of My Own Life® planner. 


Keep an eye on your inbox as we get closer to the launch date.


Rugile x